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A New Trailblazer in Real Estate: Celebrating Lauren Buitendach's 100 Sales Milestone


A New Trailblazer in Real Estate: Celebrating Lauren Buitendach's 100 Sales Milestone

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Born and raised in the picturesque town of Hilton, Lauren Buitendach's journey to becoming a real estate trailblazer has been marked by determination and a genuine passion for helping others. A graduate of Carter High School, Lauren's affinity for sales became evident early on. Before joining the Shelley Residential team, she honed her skills as a highly successful account executive specializing in outdoor advertising sales across KwaZulu Natal. In January 2020, she found her true calling and partnered with Shelley Residential, bringing her exceptional talents to the Westville and Pinetown real estate markets. Alongside her career, Lauren embraces her role as a mother of two boys, ages 11 and 14, who attend Westville Senior Primary School and Westville Boys' High School.

Transcending the Transaction
For Lauren, real estate goes beyond transactions; it's about people and their homes. Her passion was ignited as she embarked on explorations of various homes, relishing the exhilaration of finding the perfect match for her clients. Aligning herself with Shelley Residential was a seamless decision, as the company's innovative approach, creative marketing strategies, and strong sense of family and community values deeply resonated with her own. Today, Lauren excels in residential sales within the Westville and Pinetown markets, providing experiences and fostering relationships that transcend the transaction.

Scott Allnatt, Managing Director of Shelley Residential, aptly notes, "Lauren is a skilled negotiator with an innate ability to connect with people. She brings patience, empathy, and interpersonal skills to every deal. Her commitment to understanding her clients' needs ensures that she doesn't merely sell homes, but crafts meaningful experiences. Through impeccable communication and an extensive base of local real estate knowledge, Lauren adeptly guides her clients at every juncture, providing invaluable insights and advice that builds enduring relationships."

Rising Stronger
Lauren's path to success was not without hurdles. Back in 2020, she faced the challenge of limited real estate experience head-on, fueling her journey of self-improvement through relentless research, ongoing training, and mentorship from Shelley Residential's leadership. Difficult clients and adversity failed to deter her spirit, thanks to unwavering support from colleagues and her unbreakable positive attitude. As she grappled with confidence issues, Lauren transformed discomfort into growth, emerging stronger and more self-assured.

Celebrating a Century of Success
Three years on, with over 100 homes sold, totalling a staggering R175 Million, Lauren's journey is an inspiration to all aspiring real estate professionals. At Greenhaven Estate, she's set a remarkable standard, leading with an astounding 85 sales in the over-50s lifestyle village. One recent standout accomplishment was the sale of a Cowies Hill Estate home for R4,950,000, setting a new personal record and showcasing her ability to navigate high-stake negotiations with finesse. Her commitment extends beyond her personal successes as she mentors new interns at Shelley Residential, fostering the growth of future property professionals.

Voices of Satisfaction 
The praise from Lauren's satisfied clients is a testament to her exceptional service. One client, Ugashani Ragavaloo, extols, "Attention to detail, professionalism, friendliness, going the extra mile and up-to-date communication is what I experienced and so will you. She made the daunting task of purchasing and selling a home a seamless process."

A Role Model On and Off the Field
Lauren's commitment to her community is unmissable. Actively engaged in her children's school sports, she's a role model on and off the field. Her participation in Shelley Residential's community initiatives and fundraising events underscores her dedication to giving back and uplifting others.

Greater Triumphs on the Horizon
With her sights set high, Lauren aims to become the top-selling agent at Shelley Residential within the next three years and dominate the Westville and Pinetown markets. Driven by a desire to make a difference, she plans to build her own real estate team within Shelley Residential and foster a culture of growth. Eager to deepen her community involvement and continuously improve her skills, Lauren's journey is one of constant evolution.

Her rise in the real estate industry is nothing short of inspirational. Her dedication to clients, unwavering values, and remarkable achievements have carved a path of excellence. As she continues to aim higher, Lauren's journey reminds us that with passion, hard work, and integrity, success knows no bounds. In celebrating her 100 sales milestone, we honour not only her accomplishments but also the promise of even greater triumphs on the horizon.


For expert real estate advice, call Lauren on 079 046 1441 or email

Author Shelley Residential
Published 24 Aug 2023 / Views -

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